It Started with a map...
In this new economy, over 70% of new home sales are completed by licensed real estate
professionals working with pre-qualified prospective buyers. And while finding and
selling pre-owned homes is relatively easy, finding new home inventory—to-be-builts,
spec homes, condos and lots—is notoriously difficult for agents and homebuyers alike.
So we set out to make the new home buying process easier, more transparent, and
a better proposition for all parties involved.
The challenges were numerous. Our research showed that agents wanted a system that
was easy to use, accurate, regularly updated and comprehensive, with the entire
new home inventory in one place. Builders wanted their inventory in front of agents
the moment the agent had a qualified buyer on the hook. They also wanted the flexibility
to update inventory instantaneously at an affordable price. And homebuyers wanted
more detail to make smarter decisions about their new home.
We started with an interactive map. From there, we began packing on features to
systematically address each of our target users’ pain points. We launched our test
site in the state of Texas at a time when the economy and homebuilding industry
produced the lowest amount of starts in the past decade. The result? We proved our
business model. Our model thrived.
Today, Builders Update is the #1 source of new home inventory in the nation, with
the most up-to-date and accurate information about to-be-built homes, condos and
lots available. The site is fast, easy to navigate, safe, and consolidates everything
an agent needs to know in one location they can access 24/7. Our patented system
grants builders and vendors the exclusive visibility to agents they’ve been asking
for. And homebuyers now have unprecedented support, guidance and information to
make informed decisions about the purchase of their dream home.
And we’re growing. Builders Update displays over 75,000 properties from more than
175 national and local builders in more than 100 metropolitan areas in the United
States, and more inventory is added everyday.
BUILDERS UPDATE IS USED BY MORE VERIFIED REAL ESTATE AGENTS THAN ANY NEW HOME SITE ON THE INTERNET.
Builders Update continues to be a pioneer and a force for economic growth,
helping America get back to work by promoting new home construction and facilitating strong,
open and honest relationships among agents, homebuyers, builders and vendors.
Build your home. Build your business. Build relationships.℠